Kleenmaid was established on the Sunshine Coast in 1984. Its first product was an American manufactured washing machine. In 2009 the brand was financially washed up, but rescued by a private equity firm. In August 2019, Kleenmaid relaunched its brand with a new range of laundry appliances, cooktops, rangehoods, and introduced a line of beverage refrigeration units. Kleenmaid today is based in Alexandria, Sydney and sells its products via a network of kitchen manufacturers and independent electrical retailers.